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Web Design Proposal

ONE Nutrition
WordPress Rebuild

A complete page-by-page breakdown of design, development, and functionality, built on Hello Elementor + Elementor Pro.

ONE Nutrition
Alamin Shoji
March 2026
1.0
Overview

Project Understanding

ONE Nutrition requires a complete WordPress rebuild, recreating all pages, functionality, and user flows on a scalable, client-friendly platform.

🚗

Platform

WordPress with Hello Elementor theme and Elementor Pro for full content control without touching code, long after launch.

👩‍⚕

Dietitian Directory

Custom-built dietitian listing, either a bespoke WordPress plugin or an ACF-powered solution, whichever fits the workflow best.

📅

Booking Integration

Booking system embedded via your existing provider (Acuity, Jane App, Calendly, etc.) on all relevant pages seamlessly.

🔒

Trust & Insurance

Insurance logo display, testimonial carousel, and a professional layout that builds patient confidence from the first visit.

Hello Elementor Theme
Elementor Pro
WordPress 6.x
Custom Dietitian Plugin / ACF
WPForms / Gravity Forms
Booking Embed Integration
WP Rocket / Caching
SSL + Security Hardening
Deliverables

Page-by-Page Breakdown

Click any page to expand the full scope of work. Every page is purpose-built for full Elementor Pro editing flexibility.

01
Homepage Complex
Main landing page, first impression & primary conversion hub
+

Design & Layout

  • Full-width hero with headline, subtext & CTA
  • 3-step Get Started process
  • Insurance logo carousel
  • How We Can Help 4-feature grid
  • Dietitian team preview
  • Video embed section
  • Services icon grid (20+ specialties)
  • Blog preview cards
  • Testimonial slider
  • FAQ accordion
  • Bottom CTA banner

Functionality

  • Animated entrance effects on scroll
  • Video autoplay / modal embed
  • Insurance logo marquee carousel
  • Testimonial slider with autoplay
  • FAQ accordion with smooth animation
  • Fully responsive (mobile, tablet, desktop)
  • CTA buttons linked to booking / finder
02
Services Hub Page Advanced
Overview of all 20+ specialties linking to individual service pages
+

Design & Layout

  • Hero section with headline and intro text
  • Icon grid showing all 20 specialties
  • Each card links to dedicated service page
  • Mid-page CTA banner

Functionality

  • Custom Post Type setup for Services
  • Loop grid for auto-populating service cards
  • Icon uploads and custom taxonomy labeling
  • Responsive grid (4-col desktop to 2-col mobile)
03
Individual Service Pages 20 Pages
One reusable layout applied across all 20 specialties
+

Design & Layout

  • Hero with service name, icon, description
  • Conditions/symptoms list section
  • How we can help content block
  • Related dietitians section
  • Insurance reminder banner
  • Booking CTA at bottom

Functionality

  • Single reusable layout for all 20 pages
  • ACF dynamic fields for per-page content
  • Content populated for all 20 pages
  • Internal linking between related services
04
Find a Dietitian: Directory Complex
Searchable, filterable dietitian listing with booking CTAs
+

Design & Layout

  • Directory header with search/filter bar
  • Dietitian cards: photo, name, credentials
  • Filter by specialty / location / availability
  • Book with this dietitian button per card
  • Responsive grid layout

Functionality

  • Custom plugin OR ACF-powered post type
  • Filter/search via FacetWP or Elementor
  • Each card links to dietitian profile
  • Easy admin panel to manage dietitians
05
Dietitian Profile Pages Per Dietitian
Individual bios, credentials, specialties, and booking
+

Design & Layout

  • Profile hero with photo, name, credentials
  • About / background bio section
  • Specialties and conditions treated
  • Insurance accepted display
  • Languages spoken (if applicable)
  • Book appointment CTA

Functionality

  • Dynamic layout pulling ACF fields
  • Booking embed widget per profile
  • Auto-generated from dietitian entries
06
Blog / Health Tips Listing Standard
Article listing with category filters and read-time indicators
+

Design & Layout

  • Blog archive header with intro
  • Category filter tabs
  • Article card grid with thumbnail, title, read time
  • Pagination or load-more button

Functionality

  • Native WordPress blog with Elementor layout
  • Category taxonomy + filter tabs
  • Read-time auto-calculation plugin
  • Featured post highlight at top
07
Blog Single Post Layout Standard
Reusable article layout applied to all blog posts
+

Design & Layout

  • Article hero with featured image + title
  • Author block with dietitian photo
  • Readable body with custom typography
  • Sidebar: related posts, newsletter opt-in
  • End-of-article booking CTA

Functionality

  • One layout covering all blog posts
  • Social sharing buttons
  • Related posts widget
08
Contact Page Standard
General contact + billing inquiry form + all 4 office locations
+

Design & Layout

  • Two-column layout: form + contact details
  • Contact form (name, email, message, inquiry type)
  • Billing inquiry form (separate section)
  • 4 office locations with Google Maps embeds

Functionality

  • WPForms or Gravity Forms integration
  • Email notifications on form submission
  • Google Maps embeds (all 4 locations)
  • reCAPTCHA spam protection
09
Refer a Patient Standard
Referral form for medical professionals and providers
+

Design & Layout

  • Professional-focused hero section
  • Benefits of referring to ONE Nutrition
  • Referral form (provider + patient info)
  • Process overview after referral

Functionality

  • Multi-step referral form
  • PDF download for printable referral form
  • Email notification to team on submission
  • HIPAA-aware form handling note
10
Join Our Team / For Dietitians Standard
Recruitment landing page for registered dietitians
+

Design & Layout

  • Hero with value proposition for dietitians
  • Benefits/perks list
  • Application process overview (3-step)
  • Application / inquiry form

Functionality

  • Application form with file upload (CV/resume)
  • Email routing to hiring team
  • FAQ accordion for prospective applicants
11
Privacy Policy Standard
Clean legal page with readable document formatting
+

Design & Layout

  • Clean document-style layout with sidebar nav
  • Table of contents with anchor links
  • Readable typography with heading hierarchy

Functionality

  • Content migrated from existing site
  • Last updated date auto-display
  • Print-friendly CSS applied
12
Terms of Service Standard
Clean legal page matching Privacy Policy layout
+

Design & Layout

  • Same clean document layout as Privacy Policy
  • Table of contents with anchor links
  • Readable typography with heading hierarchy

Functionality

  • Content migrated from existing site
  • Last updated date auto-display
  • Print-friendly CSS applied
Pricing

Investment

Simple, transparent pricing. No hidden fees, no surprises.

Custom Design Pages
$120/page
x 10 pages
Subtotal$1,200
Service Pages
$25/page
x 20 pages
Subtotal$500
Project Total
$1,700
30 pages · all in
WordPress setup, header & footerIncluded

Monthly Maintenance Plan

Keep the site fast, secure, updated, and performing every month. No surprises, no hidden fees.

WordPress core & plugin updates
Weekly offsite backups
Security monitoring & firewall
Uptime monitoring (24/7)
Monthly performance audit
Up to 2 hrs content edits/month
Technical support via email
Monthly analytics report
Priority bug fixes
Speed & performance checks
2–3 monthly meetings (1–2 hrs each)
$250
per month
Ongoing Retainer
My Work

Previous Projects

I've designed and built high-performing sites across healthcare, e-commerce, and B2B.

PULSE

Pulse MMS

B2B SaaS · Bulk SMS/MMS platform. Lead gen, features, Calendly booking.

pulsemms.com →
2SP

2 Seasons Perfume

E-commerce · Shopify luxury fragrance store. Collections, bundles, catalog.

2seasonsperfume.com →
HOB

Home of the Blinds

Local business · Window treatment retailer with product showcase and lead capture.

homeoftheblinds.com →
NOVA

NovaMed Clinic

Healthcare · Accident & injury clinic, very similar stack to ONE Nutrition.

novamedco.com →
iWill

iWill Digital

Agency · Digital marketing & web design, full-stack WordPress capability.

iwilldigital.co.uk →
ONE W

ONE Wellness

Health & Wellness · Clean, conversion-focused wellness brand site closely aligned with ONE Nutrition.

onewellness.uk →
Project Plan

Estimated Timeline

An estimated 15-day delivery from kickoff to launch, with clear checkpoints at every stage.

Days 1-2

Kickoff & Setup

WordPress install, Hello Elementor theme, Elementor Pro, all plugin setup, staging environment. Global header, footer, and brand system established.

Days 3-5

Homepage + Core Pages

Homepage, Services Hub, Contact, and Refer a Patient pages built. Client review checkpoint, revisions incorporated before moving on.

Days 6-8

Service Pages + Blog

Service page layout built and content populated for all 20 specialties. Blog listing and single post layout completed.

Days 9-11

Dietitian Directory + Profiles

Custom dietitian directory built and configured. All current profiles entered. Booking integration embedded per profile.

Days 12-13

Remaining Pages

Join Our Team, For Dietitians, Privacy Policy & Terms of Service pages built. Full-site mobile QA pass.

Days 14-15

Final Review & Launch

Client final review and revisions. Speed optimisation, SSL check, DNS migration and go-live.

Ready to Get Started?

Let's build something that reflects the quality of care ONE Nutrition provides: professional, trustworthy, and designed to convert visitors into patients.

Accept Proposal & Get Started
Questions? hello@alaminshoji.com  ·  alaminshoji.com